A. Firm Information
Eudaimonia Partners, LLC (“Eudaimonia” or “Firm”) is a registered investment advisor with the U.S. Securities and
Exchange Commission. Eudaimonia is organized as a Limited Liability Company (“LLC”) under the laws of the State
of Tennessee. The Firm was founded in 2016 and is principally owned by John Goodson (Managing Principal)
through a holding company Eudaimonia Group LLC (“Eudaimonia Group”).
Certain Investment Adviser Representatives (“IAR”) market and deliver advisory services under a practice name
or “doing business as”, whose names and logos may appear on marketing materials as approved by Eudaimonia,
or client statements approved by the custodian. It is important to note that the businesses are legal entities of the
IARs and not Eudaimonia, nor the custodian. However, advisory services are engaged exclusively through
Eudaimonia. This Disclosure Brochure provides information regarding the qualifications, business practices, and
the advisory services provided by Eudaimonia. For questions regarding this Disclosure Brochure, please contact
the Chief Compliance Officer at (877) 843-1411.
B. Advisory Services Offered
Eudaimonia offers investment advisory services to individuals, high net worth individuals, trusts, estates,
businesses, and charitable organizations (each referred to as a “Client”).
The Firm serves as a fiduciary to Clients, as defined under the applicable laws and regulations. As a fiduciary,
Eudaimonia upholds a duty of loyalty, fairness and good faith towards each Client and seeks to mitigate potential
conflicts of interest. Eudaimonia’s fiduciary commitment is further described in the Code of Ethics. For more
information regarding the Code of Ethics, please see
Item 11 – Code of Ethics, Participation or Interest in
Client Transactions and Personal Trading.
Wealth Management Services
Eudaimonia may provide Clients with wealth management services, which generally includes a broad range of
comprehensive financial planning and consulting services in connection with discretionary and non-discretionary
management of investment portfolios. These services are described below.
Investment Management Services
Eudaimonia provides customized investment advisory solutions for its clients. This is achieved through continuous
personal Client contact and interaction while providing discretionary and non-discretionary investment
management and related advisory services. Eudaimonia works closely with each Client to identify their investment
goals and objectives as well as risk tolerance and financial situation to create a portfolio strategy. Eudaimonia will
then construct an investment portfolio, consisting of low-cost, diversified mutual funds and/or exchange-traded
funds (“ETFs”) to achieve the Client’s investment goals. The Advisor may also utilize individual stocks, bonds or
options contracts to meet the needs of its clients. The Advisor may retain certain types of investments based on a
client’s legacy investments and based on portfolio fit and/or tax considerations.
Eudaimonia’s investment approach is primarily long-term focused, but the Advisor may buy, sell, or re-allocate
positions that have been held for less than one year to meet the objectives of the Client or due to market conditions.
Eudaimonia will construct, implement, and monitor the portfolio to ensure it meets the goals, objectives,
circumstances, and risk tolerance agreed to by the Client. Each Client will have the opportunity to place reasonable
restrictions on the types of investments to be held in their respective portfolio, subject to acceptance by the Firm.
Eudaimonia evaluates and selects investments for inclusion in Client portfolios only after applying its internal due
diligence process. Eudaimonia may recommend, on occasion, redistributing investment allocations to diversify the
portfolio. Eudaimonia may recommend specific positions to increase sector or asset class weightings. The Firm may
recommend employing cash positions as a possible hedge against market movement. Eudaimonia may
recommend selling positions for reasons that include, but are not limited to, harvesting capital gains or losses,
business or sector risk exposure to a specific security or class of securities, overvaluation or overweighting of the
position[s] in the portfolio, change in risk tolerance of the Client, generating cash to meet Client needs, or any risk
deemed unacceptable for the Client’s risk tolerance.
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At no time will Eudaimonia accept or maintain custody of a client’s funds or securities, except for the limited
authority as outlined in
Item 15 – Custody. All Client assets will be managed within the designated account[s] at
the Custodian, pursuant to the terms of the advisory agreement. Please see
Item 12 – Brokerage Practices.
Participant Account Management: As part of the Investment Management Services of Eudaimonia, when
appropriate, the Firm will use Pontera, a third-party platform, to facilitate management of held away assets such
as defined contribution plan participant accounts, with discretion. The platform allows us to avoid custody of Client
funds since we do not have direct access to Client log-in credentials to affect trades. We are not affiliated with the
platform in any way and receive no compensation from them for using their platform. A link will be provided to the
Client allowing them to connect an account(s) to the platform. Once Client account(s) is connected to the platform,
the IAR will review the current account allocations. When deemed necessary, the IAR will rebalance the account
considering client investment goals and risk tolerance, and any change in allocations will consider current
economic and market trends. The goal is to improve account performance over time, minimize loss during difficult
markets, and manage internal fees that harm account performance. Client account(s) will be reviewed at least
quarterly, and allocation changes will be made as deemed necessary. IAR investment management selections will
be limited to the available options within the plan governing the participant(s) account. Additional information
regarding the third-party platform – Pontera – can be found on their general website at
https
://www.pontera.com/platform.
Certain clients of the Firm have their plan participant accounts at Charles Schwab (“Schwab”). Certain plans with
custodial services at Schwab have made the Personal Choice Retirement Account (“PCRA”) option available to
participants. A Schwab PCRA is a self-directed brokerage account that resides within the employer sponsored
retirement plan, in addition to the choices offered by the plan. This option allows for greater investment options.
IARs of our Firm may provide management services to the PCRA portion of a participant’s account under the
appropriate agreement(s) with Schwab and our Firm. For more information related to Schwab’s PCRA option,
please go to https:www.schwab.com/pcra or contact your plan administrator.
Retirement Accounts – When Eudaimonia provides investment advice to Clients regarding ERISA retirement
accounts or individual retirement accounts (“IRAs”), the Firm is a fiduciary within the meaning of Title I of the
Employee Retirement Income Security Act (“ERISA”) and/or the Internal Revenue Code (“IRC”), as applicable,
which are laws governing retirement accounts. When deemed to be in the Client’s best interest, Eudaimonia will
provide investment advice to the Client regarding a distribution from an ERISA retirement account or to roll over
the assets to an IRA, or recommend a similar transaction including rollovers from one ERISA-sponsored Plan to
another, one IRA to another IRA, or from one type of account to another account (e.g., commission-based account
to fee-based account). Such a recommendation creates a conflict of interest if Eudaimonia will earn a new (or
increase its current) advisory fee because of the transaction.
The IAR should always meet a professional standard of care when making investment recommendations and
always put the client’s interests ahead of the IAR and Eudaimonia. When advising clients who are considering a
rollover from an employer-sponsored retirement plan the IAR will educate the Client on all available options. Prior
to any recommendation to a Client, the IAR will provide the Client with an appropriate rollover education document
which discusses the four options:
• Remain in the current Plan
• Rollover to another employer’s Plan
• Rollover to an IRA
• Take a lump sum distribution in cash
The Client must consider the information provide before determining a course of action and is under no obligation
to rollover any retirement plan assets to an account managed by our Firm.
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Financial Planning Services
Eudaimonia will typically provide a variety of financial planning services to Clients, pursuant to a written financial
planning agreement. Services are offered in several areas of a client’s financial situation, depending on their goals
and objectives.
Generally, such financial planning services involve preparing a formal financial plan or rendering a specific financial
consultation based on the Client’s financial goals and objectives. This planning or consulting may encompass one
or more areas of need, including but not limited to, investment planning, retirement planning, personal savings,
education savings, insurance needs and other areas of a client’s financial situation.
A financial plan developed for, or financial consultation rendered to the Client will usually include general
recommendations for a course of activity or specific actions to be taken by the Client. For example,
recommendations may be made that the Client start or revise their investment programs, commence, or alter
retirement savings, establish education savings and/or charitable giving programs. It is important to understand
that any account(s) opened, or service(s) provided to Clients as a result of the financial planning process are
distinct advisory services and will be identified as such under separate acknowledgement on the Firm’s advisory
agreement identifying the services being provided. If the Client elects to act on any of the recommendations made
by the IAR, the Client is under no obligation to implement the transaction through the Firm.
Eudaimonia may also refer Clients to an accountant, attorney, or other specialists, as appropriate for their unique
situation. For certain financial planning engagements, the Advisor will provide a written summary of the Client’s
financial situation, observations, and recommendations. For consulting or ad-hoc engagements, the Firm may not
provide a written summary. Plans or consultations are typically completed within six (6) months of contract date,
assuming all information and documents requested are provided promptly.
Financial planning and consulting recommendations poses a conflict between the interests of Eudaimonia and the
interests of the Client. For example, Eudaimonia has an incentive to recommend that Clients engage our Firm for
investment management services or to increase the level of investment assets with Eudaimonia, as it would
increase the amount of advisory fees paid. Clients are not obligated to implement any recommendations made or
maintain an ongoing relationship with Eudaimonia. If the Client elects to act on any of the recommendations made
by the IAR, the Client is under no obligation to implement the transaction through the Firm.
Consulting Services
Eudaimonia consulting services will involve rendering a financial consultation based on the Client’s goals and
objectives. This consulting may encompass an analysis of the client’s financial information, which may include
items such as the client’s current assets, income, investments, liabilities, short and long-term capital, and liquidity
needs, risk tolerance and short and long-term financial goals and objectives.
A financial consultation rendered to the Client will usually include general recommendations for a course of activity
or specific actions to be taken by the Client. For consulting engagements, the IAR may or may not provide a written
summary.
Consulting Clients are not obligated to implement any recommendations.
It is important to understand that any account(s) opened, or service(s) provided to Clients as a result of the
consulting process are distinct advisory services and will be identified as such under separate acknowledgement
on the Firm’s advisory agreement identifying the extent of the services being provided. If the Client elects to act on
any of the recommendations made by the IAR, the Client is under no obligation to implement the transaction
through the Firm.
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Retirement Plan Advisory Services
Eudaimonia provides retirement plan advisory services on behalf of the retirement plans (each a “Plan”) and the
company (the “Plan Sponsor”). The retirement plan advisory services are designed to assist the Plan Sponsor in
meeting its fiduciary obligations to the Plan and its Plan Participants. Each engagement is customized to the needs
of the Plan and Plan Sponsor. Services generally include:
● Vendor Analysis
● Plan Participant Enrollment and Education Tracking
● Investment Policy Statement (“IPS”) Design and Monitoring
● Investment Oversight Services (ERISA 3(21))
● Performance Reporting
● Ongoing Investment Recommendation and Assistance
● ERISA 404(c) Assistance
These services are provided by Eudaimonia serving in the capacity as a fiduciary under the Employee Retirement
Income Security Act of 1974, as amended (“ERISA”). In accordance with ERISA Section 408(b)(2), the Plan
Sponsor is provided with a written description of our fiduciary status, the specific services to be rendered, and all
direct and indirect compensation the Advisor reasonably expects under the engagement.
Use of Independent Managers and EAM
Eudaimonia may recommend that Clients utilize one or more investment managers or investment platforms
(collectively “Independent Managers”) for all or a portion of a client’s investment portfolio, based on the Client’s
needs and objectives. In certain instances, the Client may be required to authorize and enter into an investment
management agreement with the Independent Manager(s) that defines the terms in which the Independent
Manager(s) will provide its services. The Firm will perform initial and ongoing oversight and due diligence over
each Independent Manager to ensure the strategy remains aligned with Client’s investment objectives and overall
best interest. Eudaimonia will also assist the Client in the development of the initial policy recommendations and
managing the ongoing Client relationship. The Client, prior to entering into an agreement with an Independent
Manager, will be provided with the Independent Manager's Form ADV Part 2A - Disclosure Brochure (or a brochure
that makes the appropriate disclosures).
Eudaimonia will, when appropriate for the Client, utilize our affiliate Eudaimonia Asset Management, LLC (“EAM”)
as the Independent Manager. Eudaimonia has a contracted sub-advisory relationship with EAM. The use of EAM
presents a conflict of interest. Please see item 10 below for more information.
Use of Affiliates
When appropriate for a client, we will utilize our affiliate, Eudaimonia Asset Management, LLC (“EAM”), to provide
model investment portfolios to our clients through its Strategic Eudaimonia Asset Management program
(“SEAM”). EAM is principally owned by Eudaimonia Group, and we have a contracted sub-advisory relationship
with EAM. EAM is an investment management firm specializing in the design, delivery, and management of tactical
investment strategies that primarily use ETFs for their underlying holdings.
SEAM is available to the IARs and the Clients of the affiliated entities – Eudaimonia Advisors LLC and Eudaimonia
Partners LLC. Clients of the affiliated entities are under no obligation to utilize the services of Eudaimonia Asset
Management or SEAM. Where clients agree to obtain services from Eudaimonia Asset Management, the holding
company, Eudaimonia Group LLC, has a conflict of interest as it receives greater compensation in this scenario
over client relationships where unaffiliated providers provide services.
EAM also offers a Unified Managed Account and Small Account Solution to the Clients of Eudaimonia. The same
conflict of interest will apply since Eudaimonia Group LLC would receive greater compensation in this scenario as
well. For greater detail on the EAM Platform Fees, please see Item 5 – Fees and Compensation.
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EAM Unified Management Account and Unified Management Account (“UMA”) Programs: EAM offers its
investment strategy and portfolio modeling services to Unified Management Account (“UMA”) programs.
Eudaimonia Asset Management completes due diligence, constructs an asset allocation, and selects the
underlying investments for each investment model portfolio based on client investment objectives. The UMA
program sponsor receives Eudaimonia Asset Management’s investment model portfolio for a particular investment
style and is responsible for effecting transactions in client accounts. EAM is available to provide such services to
the IARs of Eudaimonia. To be eligible for the UMA programs, accounts must have a minimum of $150,000.
The IAR of the Firm may elect to construct a UMA for their client(s) and to not use the services of EAM. In these
instances, the IAR is responsible for the due diligence process, account construction, and monitoring of the elected
investment managers.
SEAM Small Account Solution: EAM provides a small account solution to accounts and clients needed such
services. With an opening minimum of $1500, EAM provides model management using a targeted number of
exchange-traded funds (“ETFs”) to provide one of four models – conservative, moderate, growth, or tactical. The
ETFs utilized are a subset of the options utilized in SEAM for accounts of larger balances. Accounts using the
Small Account Solution may transfer into full SEAM models at a time when the account balance allows. Entry into
full SEAM models begins for accounts with a minimum of $10,000 available to invest.
IAR as Portfolio Manager (“APM”): Certain IAR of the Firm are provided the authority to act as the portfolio
manager for their client(s) accounts. For these clients, the IAR is fully conducting the services typically provided
by EAM or other unaffiliated providers who assist in the due diligence and investment selection process. To
participate as a portfolio manager, the IAR must submit an investment philosophy to the Firm and the process for
construction must be model-based and apply to all clients of the IAR. The Firm will approve the IAR for APM upon
review of the philosophy and model construction information. Eudaimonia maintains the approval authority and
reserves the right to revoke any such approval to an IAR at any time as may be warranted in the Firm’s sole
discretion.
The Firm use of EAM presents a conflict of interest because clients pay advisory fees to EAM for use of the EAM
Models. Please see Item 10 – Other Financial Industry Activities and Affiliations for more information.
C. Client Account Management
Prior to engaging Eudaimonia to provide investment advisory services, each Client is required to enter into one or
more agreements with Eudaimonia that define the terms, conditions, authority and responsibilities of our Firm and
the Client. These services may include:
• Establishing an Investment Strategy – Eudaimonia, in connection with the Client, will develop a strategy
that seeks to achieve the Client’s goals and objectives.
• Asset Allocation – Eudaimonia will develop a strategic asset allocation that is targeted to meet the
investment objectives, time horizon, financial situation, and tolerance for risk for each Client.
• Portfolio Construction – Eudaimonia will develop a portfolio for the Client that is intended to meet the stated
goals and objectives of the Client.
• Investment Management and Supervision – Eudaimonia will provide investment management and ongoing
oversight of the Client’s investment portfolio.
D. Wrap Fee Programs
Eudaimonia does not manage or place Client assets into a wrap fee program. Investment management services
are provided directly by Eudaimonia. Each Client account bears the expense of transaction costs associated with
implementing the services and advice provided. For questions related to other potential expenses or fees, please
refer to Section 5(C) – Other Fees and Expenses.
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E. Assets Under Management
As of December 31, 2022, Eudaimonia manages $784,583,085 in Client assets, $784,445,164 of which are
managed on a discretionary basis and $137,921 on a non-discretionary basis. Clients may request more current
information at any time by contacting the Firm directly at (877) 843-1411.