a) Background
Founded in 2014, Peloton Equity, LLC (Peloton) is a private equity firm dedicated to providing
growth capital to innovative healthcare companies. In cycling, riding as a group, or “Peloton” as
it is known, is the fastest and most efficient way to get to your goal. We believe the same
principle applies to growth capital investing – by working with portfolio company management
teams, fellow board members and investors, we believe we can help healthcare companies grow
faster and create more value.
Peloton’s Founding Partners worked together for 14 years at Ferrer Freeman & Company (FFC),
a firm that was among the pioneers in providing growth capital to healthcare
companies. Peloton’s investment team brings over 75 years of combined healthcare industry
experience and over 50 years of combined healthcare private equity investing experience. While
at FFC and Peloton, the investment team was responsible for 35 portfolio company investments
across the healthcare industry, of which 27 have been realized. It is from this experience that
Peloton draws its expertise in building market-leading, strategically valuable healthcare
companies.
Peloton has developed a repeatable “value creation playbook” which the investment team has
honed over the past decade. At the heart of the playbook lies a partnership between Peloton
and the management teams of our portfolio companies to build great companies that can help
transform healthcare and to drive strong investment returns for our investors.
Peloton’s vision is to combine the investment team’s pedigree of successfully investing in
healthcare with the commitment to structured deal sourcing, portfolio management and investor
relations that we believe are the hallmarks of a next generation institutional private equity firm.
As used herein, the terms “FFC” or the “Advisor” include Peloton and the terms, “Clients,”
“Funds” or “Partnership” includes Peloton vehicles, in each case as the context requires.
b) Advisory Services
Peloton is a private equity Adviser located in Greenwich, CT that invests exclusively in healthcare
and healthcare-related companies. Since 2014, we have invested in 10 healthcare companies.
The entities which commit capital to the funds are primarily (measured by U.S. dollars)
experienced institutional investors that include corporate pension plans, fund of funds, family
offices and a few individual investors.
c) Principal Investment Strategies
Peloton invests its Clients’ capital in healthcare companies domiciled primarily in the United
States. The majority of the capital as measured by U.S. dollars and number of investments was/is
invested in companies which the Advisor believed had or has a significant opportunity
to grow
its revenues and earnings over time to create equity value. A second investment strategy was/is
to partner with an experienced management team in a particular sector (typically healthcare
services), commit a fixed amount of capital and build or buy assets over time.
We make long term investments on behalf of our clients whereby we hold the securities and
manage the investments for approximately 3-10 years. There are a variety of information sources
that Peloton uses in addition to the Investment Committees and Investment Professional’s
significant experience in investing in and managing healthcare investments that we use to identify
and evaluate investment opportunities. These include industry reports and analysis, independent
research, knowledge from the existing portfolio companies and management teams, and
importantly a large network of healthcare executives, surgeons, physicians and other professional
investors in the industry.
The Investment Committees and Investment Professionals have many years of experience in
investing in, managing and exiting healthcare companies, financing companies with debt and equity,
advising our portfolio companies on buying additional assets or other companies, selling to other
companies or accessing the public debt and equity markets.
d) Tailored Advice and Client-Imposed Restrictions
Peloton prepares offering materials with respect to each Fund and SPV Fund that contains more
detailed information, including a description of the investment objective and strategy or strategies
employed and related restrictions. These serve as a limitation on Peloton’s management.
No Fund is tailored to the individualized investment needs of any particular investor (“Investor”).
An investment in a Peloton Fund and SPV Fund does not create a client-adviser relationship
between Peloton and an Investor.
Investors must consider whether a particular Peloton Fund and SPV Fund or advisory relationship
is appropriate to their own circumstances based on all relevant factors including, but not limited
to, the Investor’s own investment objectives, liquidity requirements, tax situation and risk
tolerance. Prospective Investors are strongly encouraged to undertake appropriate due diligence,
including but not limited to a review of relevant offering materials for the Funds, investment policy
statements, investment guidelines and the additional details about Peloton’s investment strategies,
methods of analysis and related risks in Item 8 of this Brochure, before making an investment
decision.
e) Wrap Fee Disclosure
Not applicable.
f) Assets Under Management
As of December 31, 2023, Peloton had approximately $436,669,318 in regulatory assets under
management (“AUM”).