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Adviser Profile

As of Date 07/22/2024
Adviser Type - Large advisory firm
Number of Employees 5 66.67%
of those in investment advisory functions 1 -66.67%
Registration SEC, 120-Day Approval, 11/25/2022
Other registrations (1)

Client Types

- High net worth individuals
- Pooled investment vehicles

Advisory Activities

- Portfolio management for individuals and/or small businesses
- Portfolio management for pooled investment vehicles
- Portfolio management for businesses

Compensation Arrangments

- A percentage of assets under your management
- Performance-based fees

Recent News

Reported AUM

Discretionary
Non-discretionary
99M 85M 70M 56M 42M 28M 14M
2022 2023

Private Funds



Employees

Private Funds Structure

Fund Type Count GAV
Fund TypeVenture Capital Fund Count1 GAV$98,621,001

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Brochure Summary

Overview

A. Description of the Advisory Firm Lumida is a Delaware limited liability company formed in July 2022. Lumida is a wholly owned subsidiary of Lumida, Inc., a Delaware C-Corp. The principal owner of Lumida is Ram Ahluwalia, Chief Executive Officer of Lumida. B. Types of Advisory Services INVESTMENT ADVISORY SERVICES - Lumida provides investment advisory services to high net worth and ultra-high net worth individuals, family offices, and institutions (“Separate Account Clients”). Lumida also provides investment advisory services to one or more pooled investment vehicles (“Fund Clients”) that are exempt from registration under the Investment Company Act of 1940, as amended (the “Company Act”) and whose securities are not registered under the Securities Act of 1933, as amended (the “Securities Act”). Each Separate Account Client and Fund Client is referred to as a “Client” and they are collectively referred to herein as “Clients”. Lumida is a digitally native, independent investment advisor, offering full wealth management and family office services, and specializing in alternative investments (including privately placed securities such as private equity, venture capital, and hedge funds) and digital asset management strategies. Lumida aims to construct a strategic allocation of assets, including individual equity and debt securities, mutual funds (including interval funds), exchange-traded funds (“ETFs”), variable annuity products, alternatives, and digital assets. The Firm specializes in offering investment strategies to Clients seeking exposure to alternatives and digital assets through an adviser with the knowledge to invest intelligently in alternatives and digital assets. Lumida provides Clients with carefully researched insights into alternatives (including privately placed securities such as private equity, venture capital, and hedge funds) and digital assets, including cryptocurrencies; decentralized application tokens; protocol tokens and other cryptofinance coins, tokens and other assets that are currently or may in the future become associated with or utilize blockchain technology; stablecoins; non-fungible tokens (“NFTs”); security tokens, which link real world assets to blockchains; and other publicly traded digital asset related entities including crypto-related companies, projects, and protocols. The Firm’s advisory services consist of researching and evaluating investment opportunities, recommending, or making the appropriate investments on behalf of Clients, monitoring the performance of these investments, and exercising its judgment related to the disposition of such investments. Lumida provides investment advisory services in accordance with the terms and conditions of the investment management agreement for each Separate Account and the limited partnership and/or advisory agreement of Fund Clients (each, an “Advisory Agreement”). Lumida offers discretionary and non-discretionary advisory services to Separate Account Clients and Fund Clients. Fund Clients will offer limited partnership or limited liability company interests (“Interests”) to certain qualified investors as described in response to Item 7, below (such investors are referred to herein as “Investors”). Investment advisory services provided directly to Fund Clients are subject to the discretion and control of Lumida or the applicable affiliated general partner or managing member, as applicable, and not individually to the Investors in a Fund Client. Services are provided to a Fund Client in accordance with Lumida’s Advisory Agreement with Fund Client and/or organizational documents of Fund Client, including its limited partnership agreements or operating agreement, as applicable, and offering memoranda (such documents collectively, a Fund Client’s “Offering Documents”). Investment restrictions for a Fund Client, if any, are established in its organizational and/or Offering Documents, Advisory Agreements and/or any side letter agreements negotiated with Investors in such Fund Client. In addition, Lumida may be engaged to provide sub- advisory services to private funds sponsored and offered by unaffiliated or affiliated, third- party advisory firms. FAMILY OFFICE SERVICES – Lumida provides Family Office Services and will obtain from the Separate Account Client information to determine each Separate Account Client’s financial situation, investment objectives, and risk tolerance (“Family Office clients”). Advisor shall craft a specific investment strategy for each Family Office client, focusing on the Family Office client’s specific goals, objectives,
risk tolerance, liquidity needs, and special considerations, if any, to develop an asset allocation for the Assets under Advisement and Assets under Management. For Family Office clients, Lumida will be available to prepare a written financial plan for each Family Office client and/or advise on topics mutually agreed upon by the Family Office client and the Firm. Topics may include cash flow analysis, tax planning, estate planning, debt analysis, charitable planning, real estate analysis, or other non-investment related topics. It is expressly understood that Lumida will not provide accounting or legal advice, nor prepare any accounting or legal documents. Family Office Services will be provided in conjunction with services of attorneys, accountants, and/or other outside specialists as deemed appropriate by each Family Office client to potentially assist in the implementation of the Firm’s financial planning recommendations. Family Office clients will be responsible for paying all fees associated with such third-party services. Family Office clients understand that it will be incumbent upon each client to identify to Lumida those particular financial planning issues for which client is requesting advice or consultation, and Family Office clients and the Firm must mutually agree that Lumida will provide consultations in response to such request or issues raised by the Family Office client. When providing financial planning services, the Family Office client will provide Lumida with the necessary information requested by the Firm, including, but not limited to the client’s current financial status, future goals, and attitudes towards risk. Separate Account Clients who will not be engaging Lumida for Family Office Services are advised and afforded the opportunity to seek the advice and counsel of the Client’s own tax, financial, and legal advisers. Lumida will not be responsible for withholding any tax penalties that may apply to Separate Account Clients’ custodial accounts or for any state or federal income tax withholding, except as may otherwise be required by applicable law. INVESTMENT CONSULTING SERVICES – In addition, Lumida may provide Investment Consulting Services designed to provide Separate Account Clients with periodic portfolio reviews and investment recommendations for Assets under Advisement. Each Separate Account Client will be solely responsible for implementing (e.g., placing trades with the qualified custodian) any advice provided by Lumida for the Assets under Advisement and any recommendations made by Lumida will be based on the Separate Account Client’s financial situation, investment objectives, and risk tolerance. The frequency of review and assets considered “Assets Under Advisement” and any potential restrictions on investment advice and recommendations made by Lumida will be identified within the service agreement with each Separate Account Client. Lumida will review and provide reports on portfolio performance of Assets under Advisement against applicable benchmarks and will be reasonably available to consult with each client regarding such reports. If a client determines not to implement an investment recommendation of Lumida related to Assets under Advisement, the client will be responsible for notifying the Firm. Lumida will not have any discretionary authority to make or implement investment decisions related to Assets under Advisement. C. Client Tailored Services and Client Imposed Restrictions Advisory services provided to Separate Account Clients are tailored to achieve their investment objectives. Lumida will gather information on each Separate Account Client during onboarding to determine the Client’s risk tolerance, investment objectives, and investment constraints or restrictions, which will be considered in making investment decisions on behalf of the Separate Account Client and/or making recommendations to such Separate Account Client. With respect to Fund Clients, Lumida has the authority to select which and how many securities and other instruments to buy or sell without consultation with Fund Client or its Investors who do not have the ability to impose restrictions on investment decisions made on behalf of Fund Clients. D. Wrap Fee Programs Lumida does not participate in wrap fee programs. E. Amounts Under Management As of the date of this Brochure, Lumida managed approximately $124,909,010 in regulatory assets management, $26,288,009 of which is managed on a discretionary basis and $98,621,001 on a non-discretionary basis.