General Information
Day & Ennis, LLC (“Day & Ennis” or the “firm”) was formed in June 1998 and provides fee-only
financial planning and portfolio management services to its clients. The firm does not sell any
products or accept any commissions.
John R. Day, Matthew E. Heller and William W. Ennis are the owners of Day & Ennis.
Services Provided
At the outset of each client relationship, Day & Ennis spends time with the client, asking questions,
discussing the client’s investment experience and financial circumstances, and broadly identifying
major goals of the client.
Clients retain Day & Ennis to manage the investment portfolio on an ongoing basis. In many cases,
clients also retain Day & Ennis to prepare a comprehensive financial strategy. The planning process
addresses the client’s retirement, cash flow and debt management, estate planning, income tax
planning, insurance and risk management, and investment strategy as appropriate in each
circumstance.
Based on all the information initially gathered, Day & Ennis develops with each client:
An Investment Policy Statement (“IPS”) detailing the client’s investment objectives and
guidelines for investment. The IPS outlines the types of investments Day & Ennis will make
or recommend on behalf of the client.
For individual clients where Day & Ennis develops a comprehensive financial strategy, the
client is provided with an analysis in both written and verbal forms noting the client’s specific
financial goals, and the steps to be taken to best achieve those goals. This analysis is updated
periodically as a client’s financial circumstances change or as otherwise requested by the
client.
The strategy and IPS are discussed regularly with each client as circumstances warrant.
Financial Planning
One of the services offered by Day & Ennis is financial planning.
Financial planning generally includes advice that addresses one or more areas of a client's financial
situation, such as estate planning, risk management, budgeting and cash flow controls, income tax
planning, retirement planning, education funding, and investment portfolio design. Depending on a
client’s particular situation, financial planning may include some or all of the following:
Gathering factual information concerning the client's personal and financial situation;
Assisting the client in documenting financial goals and objectives;
Analyzing the client's present situation and anticipated future activities in light of the
client's financial goals and objectives;
Identifying problems foreseen in the accomplishment of these financial goals and objectives
and offering alternative solutions to the problems;
Making recommendations to help achieve retirement plan goals and objectives;
Designing an investment portfolio to help meet the goals and objectives of the client;
Providing estate planning recommendations for client to review with their attorney;
Assessing risk and reviewing basic health, life and disability insurance needs;
Reviewing goals and objectives and measuring progress toward these goals; and
Providing tax recommendations for client to review with their tax return preparer.
Once financial planning advice is given, Day & Ennis will assist the client to implement their financial
plan and manage the investment portfolio on an ongoing basis. However, the client is under no
obligation to act upon any of the recommendations made by Day & Ennis under a financial planning
engagement and/or engage the services of any recommended professional.
Portfolio Management
As described above, at the beginning of a client relationship, Day & Ennis meets with the client,
gathers information and performs research and analysis as necessary to develop the client’s IPS. The
IPS will be updated from time to time when requested by the client, or when determined to be
necessary or advisable by Day & Ennis based on updates to the client’s financial or other
circumstances.
To implement the client’s IPS, Day & Ennis will manage the client’s investment portfolio on a
discretionary or a non-discretionary basis. As a discretionary investment adviser, Day & Ennis will
have the authority to execute trades in the account(s) under management without first contacting
the client regarding a trade. Any such trade made by Day & Ennis is consistent with the IPS which has
been previously reviewed with the client. Under a non-discretionary arrangement, clients must be
contacted prior to the execution of any trade in the account(s) under management. This can result in
a delay in executing recommended trades, which could adversely affect the performance of the
portfolio. This delay also normally means the affected account(s) will not be able to participate in
block trades, a practice designed to enhance the execution quality, timing and/or cost for all accounts
included in the block. In a non-discretionary arrangement, the client retains the responsibility for the
final decision on all actions taken with respect to the portfolio.
Notwithstanding the foregoing, clients may impose certain written restrictions on Day & Ennis in the
management of their investment portfolios, such as prohibiting the inclusion of certain types of
investments (e.g., commodities) in an investment portfolio or prohibiting the sale of certain
investments held in the account at the commencement of the relationship. Each client should note,
however, that restrictions imposed by a client may adversely affect the composition and performance
of the client’s investment portfolio. Each client should also note that his or her investment portfolio
is treated individually by giving consideration to each purchase or sale for the client’s account. For
these and other reasons, performance of client investment portfolios within the same investment
objectives, goals and/or risk tolerance may differ and clients should not expect that the composition
or performance of their investment portfolios would necessarily
be consistent with similar clients of
Day & Ennis.
Retirement Plan Advisory Services
Establishing a sound fiduciary governance process is vital to good decision-making and to ensuring
that prudent procedural steps are followed in making investment decisions. Day & Ennis will provide
Retirement Plan consulting services to Plans and Plan Fiduciaries as described below. The particular
services provided will be detailed in documents provided to each client by the custodian. The
appropriate Plan Fiduciary(ies) designated in the Plan documents (e.g., the Plan sponsor or named
fiduciary) will (i) make the decision to retain our firm; (ii) agree to the scope of the services that we
will provide; and (iii) make the ultimate decision as to accepting any of the recommendations that
we may provide. The Plan Fiduciaries are free to seek independent advice about the appropriateness
of any recommended services for the Plan. Retirement Plan consulting services may be offered
individually or as part of a comprehensive suite of services.
The Employee Retirement Income Security Act of 1974 (“ERISA”) sets forth rules under which Plan
Fiduciaries may retain investment advisers for various types of services with respect to Plan assets.
For certain services, Day & Ennis will be considered a fiduciary under ERISA. For example, Day &
Ennis will act as an ERISA § 3(21) fiduciary when providing non-discretionary investment advice to
the Plan Fiduciaries by recommending a suite of investments as choices among which Plan
Participants may select. Also, to the extent that the Plan Fiduciaries retain Day & Ennis to act as an
investment manager within the meaning of ERISA § 3(38), Day & Ennis will provide discretionary
investment management services to the Plan. With respect to any account for which Day & Ennis
meets the definition of a fiduciary under Department of Labor rules, Day & Ennis acknowledges that
both Day & Ennis and its Related Persons are acting as fiduciaries. Additional disclosure may be found
elsewhere in this Brochure or in the written agreement between Day & Ennis and Client.
Fiduciary Consulting Services
Investment Selection Services
Day & Ennis will provide Plan Fiduciaries with recommendations of investment options
consistent with ERISA section 404(c). Plan Fiduciaries retain responsibility for the final
determination of investment options and for compliance with ERISA section 404(c).
Non‐Discretionary Investment Advice
Day & Ennis provides Plan Fiduciaries and Plan Participants general, non-discretionary
investment advice regarding asset classes and investments.
Investment Monitoring
Day & Ennis will assist in monitoring the plan’s investment options by preparing periodic
investment reports that document investment performance. Day & Ennis will make
recommendations to maintain or remove and replace investment options. The details of this
aspect of service will be enumerated in the engagement agreement between the parties.
Fiduciary Management Services
Discretionary Management Services
When retained as an investment manager within the meaning of ERISA § 3(38), Day & Ennis
provides continuous and ongoing supervision over the designated retirement plan assets.
Day & Ennis will monitor the designated retirement plan assets and provide ongoing
management of the assets. When applicable, Day & Ennis will have discretionary authority
to make all decisions to buy, sell or hold securities, cash or other investments for the
designated retirement plan assets in our sole discretion without first consulting with the Plan
Fiduciaries. We also have the power and authority to carry out these decisions by giving
instructions, on your behalf, to brokers and dealers and the qualified custodian(s) of the Plan
for our management of the designated retirement plan assets.
Discretionary Investment Selection Services
Day & Ennis will monitor the investment options of the Plan and add or remove investment
options for the Plan without prior consultation with the Plan Fiduciaries. Day & Ennis will
have discretionary authority to make and implement all decisions regarding the investment
options that are available to Plan Participants.
Investment Management via Model Portfolios
Day & Ennis may provide discretionary management of Model Portfolios among which the
participants may choose to invest as Plan options. Plan Participants will also have the option
of investing only in options that do not include Model Portfolios (i.e., the Plan Participants
may elect to invest in one or more of the mutual fund or ETF options made available in the
Plan, and choose not to invest in the Model Portfolios at all).
Non‐Fiduciary Services
Participant Education
Day & Ennis will provide education services to Plan Participants about general investment
principles and the investment alternatives available under the Plan. Education presentations
will not take into account the individual circumstances of each Plan Participant and individual
recommendations will not be provided unless a Plan Participant separately engages Day &
Ennis for such services. Plan Participants are responsible for implementing transactions in
their own accounts.
Participant Enrollment
Day & Ennis will assist with group enrollment meetings designed to increase retirement Plan
participation among employees and investment and financial understanding by the
employees.
As of December 31, 2022, Day & Ennis managed $382,911,362 on a discretionary basis and $1,144,380
of assets on a non-discretionary basis.