TSG Consumer Partners, LP (including, where the context permits, its Affiliated General Partners (as
defined below), “TSG”) is a private equity firm, which primarily provides investment advice on and
manages investments in established companies in the consumer industry. TSG was formed as a Delaware
limited liability company in 2011 and converted to a limited partnership in 2020, but was originally founded
in 1987. TSG currently provides discretionary investment advisory services to a number of private
investment funds (the “Funds”) that are exempt from registration under the Investment Company Act of
1940, as amended (the “1940 Act”) and whose securities are not registered under the Securities Act of 1933,
as amended (the “Securities Act”).
The principal owners of TSG are Charles H. Esserman, James L. O’Hara and M. Hadley Mullin, indirectly
through TSG Advisor Midco LLC, TSG Advisor Intermediate Co LLC and TSG Advisor Topco LLC.
Affiliates of TSG serve as the general partners of the Funds (the “Affiliated General Partners”). Each of the
Affiliated General Partners is a related person of TSG and is under common control with TSG. While each
Affiliated General Partner retains management authority over the business and affairs, including investment
decisions, of its respective Fund, TSG has been delegated the role of investment adviser. The Affiliated
General Partners and their employees and personnel are subject to the Investment Advisers Act of 1940, as
amended (the “Advisers Act”), and rules thereunder, and to all of TSG’s compliance policies and
procedures. Each of the personnel of the Affiliated General Partners will be deemed “persons associated
with” TSG (as that term is defined in section 202(a)(17) of the Advisers Act).
As such, references to TSG in this Brochure should also be considered references to the Affiliated General
Partners (and vice versa) in the appropriate context.
TSG generally has broad and flexible investment authority with respect to the Funds. Each Fund’s
investment objectives and strategy is set forth in such Fund’s
confidential private placement memorandum
(“PPM”). All investors in the Funds (“Investors”) are provided with a PPM prior to making an investment
in such Fund and are urged to carefully review it along with this Form ADV Part 2A.
In addition, each Fund is governed by a limited partnership agreement, advisory agreement or similar
document that specifies the specific investment guidelines and investment restrictions applicable to the
Fund (together with the PPM and side letters negotiated with investors in the Fund, the “Governing
Documents”).
The Funds may make investments in equity, equity-related securities, senior preferred equity or debt
securities and other instruments. These investments are generally made in consumer industries. Investments
may represent a controlling or non-controlling interest in portfolio companies (each, a “Portfolio Company”
and each investment in a Portfolio Company, a “Portfolio Investment”). TSG’s advisory services consist of
investigating, identifying and evaluating investment opportunities, structuring, negotiating and making
investments on behalf of the Funds, managing and monitoring the performance of such investments and
disposing of such investments.
As noted above, the clients of TSG are the Funds, and the investment strategy of each Fund is generally
similar. TSG tailors its investment advice to each Fund in accordance with the Fund’s investment objectives
and strategy as set forth in the relevant Governing Documents. Investment advice is provided directly to
the Funds, subject to the discretion and control of the applicable Affiliated General Partner, and not
individually to the Investors. TSG typically does not tailor its advisory services to the individual needs of
Investors. Once invested in a Fund, Investors generally cannot impose additional investment guidelines on
or restrictions to such Fund.
As of December 31, 2023, TSG manages approximately $16,275,104,871 of client assets on a discretionary
basis. TSG does not currently manage any client assets on a non-discretionary basis.