A. Firm Information
PRW Wealth Management LLC (“PRW Wealth Management” or the “Advisor”) is a registered investment advisor
with the U.S. Securities and Exchange Commission (“SEC”). The Advisor is organized as a Limited Liability
Company (“LLC”) under the laws of the Commonwealth of Massachusetts. PRW Wealth Management was
founded in April 2010 and became a registered investment advisor in November 2016. PRW Wealth
Management is owned by Richard A. Renwick (Managing Member, Co-Founder, and Chief Compliance Officer)
and William A. Payne (Managing Member and Co-Founder). The Advisor is operated by Mr. Renwick, Mr. Payne,
Gary A. Wentling (Director of Finance and Operations) and Elliot B. Herman (Chief Investment Officer). This
Disclosure Brochure provides information regarding the qualifications, business practices, and the advisory
services provided by PRW Wealth Management.
B. Advisory Services Offered
PRW Wealth Management offers investment advisory services to individuals, high net worth individuals, trusts,
estates, endowments, foundations, corporations, charitable organizations, insurance companies, and retirement
plans (each referred to as a “Client”).
The Advisor serves as a fiduciary to Clients, as defined under the applicable laws and regulations. As such, each
recommendation made as part of the advisory services are based on the belief that the recommendation is in the
Client's best interest. PRW Wealth Management’s fiduciary commitment to each Client is further described in the
Advisor’s Code of Ethics. For more information regarding our Code of Ethics, please see Item 11 – Code of
Ethics, Participation or Interest in Client Transactions and Personal Trading.
Investment Management Services
PRW Wealth Management provides customized investment advisory solutions for its Clients. This is achieved
through continuous personal Client contact and interaction while providing discretionary investment management
and related advisory services. PRW Wealth Management works with each Client to identify their investment
goals and objectives as well as risk tolerance and financial situation in order to create an investment strategy.
PRW Wealth Management will then design a portfolio with its internal investment strategies and/or the use of
unaffiliated money managers.
For its internal management, PRW Wealth Management will construct its portfolios to meet the needs of each
Client. Portfolios are customized to each Client and may include mutual funds, exchange-traded funds (“ETFs”),
individual stocks, individual bonds, structured products, and/or alternative investments. The Advisor may also
utilize margin and other types of investments, as appropriate, to meet the needs of certain Clients. The Advisor
may retain certain legacy investments based on portfolio fit and/or tax considerations.
PRW Wealth Management’s investment approach is primarily long-term focused, but the Advisor may buy, sell or
re-allocate positions that have been held for less than one year to meet the objectives of the Client or due to
market conditions. PRW Wealth Management will construct, implement and monitor the portfolio to ensure it
meets the goals, objectives, circumstances, and risk tolerance agreed to by the Client. Each Client will have the
opportunity to place reasonable restrictions on the types of investments to be held in their respective portfolio,
subject to acceptance by the Advisor.
PRW Wealth Management evaluates and selects investments for inclusion in Client portfolios only after applying
its internal due diligence process. Although diversification does not guarantee against gains or losses, PRW
Wealth Management believes it can help reduce the volatility of one’s portfolio over time. There are instances
where we are unable or unwilling to diversify as much as we may prefer, including when the portfolio holds
concentrated stock positions, large unrealized gains, per a client’s risk tolerance, or otherwise. The Advisor may
recommend employing cash positions as a possible hedge against market movement. PRW Wealth
Management may recommend selling positions for reasons that include, but are not limited to, harvesting capital
gains or losses, business or sector risk exposure to a specific security or class of securities, overvaluation or
overweighting of the position[s] in the portfolio, change in risk tolerance of the Client, generating cash to meet
Client needs, or any risk deemed unacceptable for the Client’s risk tolerance.
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At no time will PRW Wealth Management accept or maintain custody of a Client’s funds or securities, except for
the limited authority as outlined in Item 15 – Custody. All Client assets will be managed within their designated
account[s] at the Custodian, pursuant to the advisory agreement, please see Item 12 – Brokerage Practices.
Retirement Accounts – When the Advisor provides investment advice to Clients regarding ERISA retirement
accounts or individual retirement accounts (“IRAs”), the Advisor is a fiduciary within the meaning of Title I of the
Employee Retirement Income Security Act (“ERISA”) and/or the Internal Revenue Code (“IRC”), as applicable,
which are laws governing retirement accounts. When deemed to be in the Client’s best interest, the Advisor will
provide investment advice to a Client regarding a distribution from an ERISA retirement account or to roll over
the assets to an IRA, or recommend a similar transaction including rollovers from one ERISA sponsored Plan to
another, one IRA to another IRA, or from one type of account to another account (e.g. commission-based
account to fee-based account). Such a recommendation creates a conflict of interest if the Advisor will earn a
new (or increase its current) advisory fee as a result of the transaction. No client is under any obligation to roll
over a retirement account to an account managed by the Advisor.
Pledged Asset Line – When deemed to be in the Client’s best interest, the Advisor will recommend that certain
Clients obtain a line of credit secured by eligible assets held in an account maintained at the Custodian (“Lending
Program”). In such instances, the Client’s assets in their account[s] at the Custodian will be utilized as collateral
for a non-purpose revolving line of credit. The recommendation of a Lending Program presents a conflict of
interest as the Advisor will continue to receive investment advisory fees for managing the collateralized assets in
the Client’s account[s]. Clients are not obligated to engage the Advisor for the Lending Program. For additional
information related to the risks involved non-purpose loans and lines of credit, please see Item 8 - Methods of
Analysis, Investment Strategies and Risk of Loss.
Use of Independent Managers – PRW Wealth Management may recommend to Clients that all or a portion of
their investment portfolio be implemented by utilizing one or more unaffiliated money managers or investment
platforms (collectively “Independent Managers”). Independent
Managers may be sourced directly or accessed
through an investment management platform. The Client may be required to enter into a separate agreement
with the Independent Manager[s]. PRW Wealth Management serves as the Client’s primary advisor and
relationship manager. However, the Independent Manager[s] will assume discretionary authority for the day-to-
day investment management of those assets placed in their control. PRW Wealth Management will assist and
advise the Client in establishing investment objectives for their account[s], the selection of the Independent
Manager[s], and defining any restrictions on the account[s]. PRW Wealth Management will continue to provide
oversight of the Client’s account[s] and ongoing monitoring of the activities of these Independent Managers. The
Independent Manager[s] will implement the selected investment strategies based on their investment mandates.
The Client may be able to impose reasonable investment restrictions on these accounts, subject to the
acceptance of these third parties. The Client, prior to entering into an agreement with an Independent Manager,
will be provided with the Form ADV Part 2A (or a brochure that makes the appropriate disclosures) of those
parties.
Strategic Wealth Optimization Planning and Consulting Services
PRW Wealth Management will typically provide a variety of strategic wealth optimization planning and consulting
services to individuals and families, either as a component of investment management services or pursuant to a
written agreement. Services are offered in several areas of a Client’s financial situation, depending on their goals
and objectives. Financial planning services are typically completed within six months of service, whereas
financial consulting services are provided on an ongoing basis.
Generally, such strategic wealth optimization planning and consulting services will involve preparing a strategic
wealth optimization plan based on the Client’s financial goals and objectives. This strategic wealth optimization
planning and consulting may encompass one or more areas of need, including, but not limited to investment
planning, retirement planning, risk management, insurance needs, education savings and other areas of a
Client’s financial situation.
A strategic wealth optimization plan developed for, or consultation rendered to the Client will usually include
general recommendations for a course of activity or specific actions to be taken by the Client. For example,
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recommendations may be made that the Client start or revise their investment programs, commence or alter
retirement savings, establish education savings and/or charitable giving programs.
PRW Wealth Management may also refer Clients to an accountant, attorney or another specialist, as appropriate
for their unique situation. For certain strategic wealth optimization planning engagements, the Advisor will provide
a written summary of the Client’s financial situation, observations, and recommendations. For consulting or ad-
hoc engagements, the Advisor may not provide a written summary. Plans are typically completed within six
months of contract date, assuming all information and documents requested are provided promptly.
Strategic wealth optimization planning and consulting recommendations pose a conflict between the interests of
the Advisor and the interests of the Client. For example, the Advisor has an incentive to recommend that Clients
engage the Advisor for investment management services or to increase the level of investment assets with the
Advisor, as it would increase the amount of advisory fees paid to the Advisor. Clients are not obligated to
implement any recommendations made by the Advisor or maintain an ongoing relationship with the Advisor. If
the Client elects to act on any of the recommendations made by the Advisor, the Client is under no obligation to
implement the transaction through the Advisor.
Certain Clients with a net worth over $10,000,000 may be offered a complimentary family governance
consultation which will be coordinated through a third-party. If the Client wishes to engage the third-party for
additional services, the Client may be required to enter into a separate agreement with the respective third-party.
Retirement Plan Advisory Services
PRW Wealth Management provides retirement plan advisory services on behalf of the retirement plans (each a
“Plan”) and the company (the “Plan Sponsor”), pursuant to the terms of the retirement plan advisory agreement.
The Advisor’s retirement plan advisory services are designed to assist the Plan Sponsor in meeting its fiduciary
obligations to the Plan and its Plan Participants. Each engagement is customized to the needs of the Plan and
Plan Sponsor. Services generally include:
• Investment Policy Statement (“IPS”) Design and Monitoring
• Investment Oversight Services (ERISA 3(21))
• Investment Management Services (ERISA 3(38))
• Performance Reporting and Monitoring
Retirement plan advisory services are provided by PRW Wealth Management serving in the capacity as a
fiduciary under the Employee Retirement Income Security Act of 1974, as amended (“ERISA”). In accordance
with ERISA Section 408(b)(2), the Plan Sponsor is provided with a written description of PRW Wealth
Management’s fiduciary status, the specific services to be rendered and all direct and indirect compensation the
Advisor reasonably expects under the engagement.
C. Client Account Management
Prior to engaging PRW Wealth Management to provide investment advisory services, each Client is required to
enter into one or more agreements with the Advisor that define the terms, conditions, authority and
responsibilities of the Advisor and the Client. These services may include:
• Establishing an Investment Strategy – PRW Wealth Management in connection with the Client, will
develop a strategy that seeks to achieve the Client’s investment goals and objectives.
• Asset Allocation – PRW Wealth Management will develop a strategic asset allocation that is targeted to
meet the investment objectives, time horizon, financial situation and tolerance for risk of each Client.
• Portfolio Construction – PRW Wealth Management will develop a portfolio for the Client that is intended
to meet the stated goals and objectives of the Client.
• Investment Management and Supervision – PRW Wealth Management will provide investment
management and ongoing oversight of the Client’s investment portfolio.
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D. Wrap Fee Programs
PRW does not manage or place Client assets into a wrap fee program. Investment management services are
provided directly by PRW.
E. Assets Under Management
As of March 16, 2023, PRW Wealth Management manages $487,641,386 in Client assets, $466,054,429 of
which are managed on a discretionary basis and $21,586,957 in which are managed on a non-discretionary
basis. Clients may request more current information at any time by contacting the Advisor.