Description of Firm
Parker Advisory Group, LLC is a registered investment adviser based in St. George, Utah. We are
organized as a limited liability company under the laws of the State of Utah. We have been providing
investment advisory services since October 01, 2009. We are owned by Chad W. Parker.
The following paragraphs describe our services and fees. Refer to the description of each investment
advisory service listed below for information on how we tailor our advisory services to your individual
needs. As used in this brochure, the words "we," "our," and "us" refer to Parker Advisory Group and
the words "you," "your," and "client" refer to you as either a client or prospective client of our firm.
FINANCIAL PLANNING AND CONSULTING SERVICES :
We offer financial planning services which typically involves providing a variety of advisory services to
clients regarding the management of their financial resources based upon an analysis of their
individual needs. These services can range from broad-based financial planning to consultative or
single subject planning. If you retain our firm for financial planning services, we will meet with you to
gather information about your financial circumstances and objectives. Once we specify those long-term
objectives (both financial and non-financial), we will develop shorter-term, targeted objectives. Once
we review and analyze the information you provide to our firm, we will deliver a written plan to you,
designed to help you achieve your stated financial goals and objectives.
In general, the financial plan may include, but is not limited to the following:
•retirement and financial planning independence
•estate planning
•risk analysis for life, disability, and long term care
•cash flow and debt management
•investment planning
Typically we will present the financial plan to you within 30 days of the contract date, provided that you
have promptly provided all information needed to prepare the financial plan. Financial Planning
recommendations are not limited to any specific product or service offered by a broker-dealer or
insurance company. All recommendations are of a generic nature and are not product specific.
Financial plans are based on your financial situation at the time we present the plan to you, and on the
financial information you provide to us. You must promptly notify our firm if your financial situation,
goals, objectives, or needs change.
You are under no obligation to act on our financial planning recommendations. Should you choose to
act on any of our recommendations, you are not obligated to implement the financial plan through any
of our other investment advisory services. Moreover, you may act on our recommendations by placing
securities transactions with any brokerage firm.
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ASSET MANAGEMENT SERVICES
We offer asset management services on a discretionary and/or non-discretionary basis where our
investment advice is tailored to meet our clients' individual needs and investment objectives. These
services include an initial consultation along with follow up consultations, as may be required,
to discuss your unique investment objectives, time horizon, risk tolerance, tax circumstances, and
various other financial factors. We will ask that you complete certain investor
questionnaires, onboarding forms, and other documents to assist us in gathering information about
your financial needs and circumstances.
Based on our evaluation of the foregoing factors, we will use the information we gather to develop a
strategy that enables our firm to give you continuous and focused investment advice and/or to make
investments on your behalf. Once we construct an investment portfolio for you, we will monitor your
portfolio's performance on an ongoing basis, and will rebalance the portfolio as required by changes in
market conditions and/or in your financial circumstances.
As part of our asset management services, you may grant our firm discretionary authority to manage
your account. Discretionary authorization will allow us to determine the specific securities, and the
amount of securities, to be purchased or sold for your account without your approval prior to each
transaction. Alternatively, you may grant our firm non-discretionary authority over your account, which
requires our firm to obtain your prior approval before each transaction executed in your account.
Please see Item 16 (Investment Discretionary) of this Disclosure Brochure for more information on
management authority.
Our asset management services are provided to you primarily through a "turn key asset management
program" (a "TAMP") sponsored by SEI Investments Management Corporation, and its affiliates, SEI
Private Trust Company and SEI Global Services, Inc. (collectively, "SEI"). We provide access to asset
management services through SEI's Management Programs: the Tax-Controlled Program and the
Managed Accounts Program. Our arrangement with SEI further provides us with a variety of account,
performance, due diligence, research and risk management tools and administrative services which
allow us to more efficiently deliver advisory services to you. We may recommend other TAMPs as may
be appropriate for our clients.
At our discretion we may approve the transferring of an existing asset management account(s) (that
may not meet our approval requirements) to one of the asset management programs listed below with
the understanding that the account will be moved to an approved program within a 6 to 12 month time
frame. The asset management programs are listed below with a brief outline of how they are designed:
SEI Investments Management Corporation ("SIMC") provides several programs or portfolios for
different client needs. Common to all these platforms or portfolios are the following steps:
1. Determine the investor's risk profile and investment objectives. We assist in determining
your investment objectives, investment time horizon, and risk profile by means of an interview
process and the completion of a questionnaire.
2. Set a relevant asset allocation policy. You will agree to one or many mutual fund asset
allocations or separate account (individual securities) models. You may also purchase the
individual mutual funds without choosing one of the asset allocation models. If you choose to
do so, automatic rebalancing to model allocation and recommended model allocation changes
may be available.
3. Diversify among asset classes and styles. The investment managers of the underlying mutual
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funds are selected by SEI Financial Management Corporation. SEI utilizes independent,
institutional investment firms. The managers are monitored by SEI to ensure that their
investment styles and performance remain consistent with the objectives of the mutual funds.
4. Rebalance the investor's portfolio. Rebalancing maintains the proper allocation to each asset
class in the model. Rebalancing occurs automatically if the underlying mutual funds deviate
from the prescribed quarterly allocation by greater than a 2% variance (3% for tax managed
accounts). Rebalancing occurs quarterly with no transaction fees.
5. Report results. SEI Trust Company (a subsidiary of SEI Financial Corporation) acts as a
transfer agent and custodian for your account. SEI Trust Company provides reporting services
including; consolidated monthly statements, quarterly performance reports, and year-end tax
reports.
SEI's Tax-Controlled Program
If suitable for you, we may suggest SEI's Tax-Controlled Program sponsored by SEI Investments
Management Corporation ("SIMC"). To participate in this program, a tri-party agreement ("Tax-
Controlled Agreement") is signed between SIMC, us and you that provides for the management of
specified assets.
Through the Tax-Controlled Agreement, you appoint
us as your investment advisor to assist in
selecting an asset allocation strategy. The strategy includes allocating set percentages of your assets
to designated portfolios of separate securities (each, a "Separate Account Portfolio"). The strategy may
include allocating assets to a portfolio of mutual funds sponsored by SIMC or to an affiliate of SIMC.
You will appoint SIMC to manage the assets in each Separate Account Portfolio in accordance with a
strategy you have selected with our assistance. SIMC may delegate its responsibility for selecting
particular securities to one or more portfolio managers. This program seeks to manage taxes within
each Separate Account Portfolio through an individually managed U.S. equity and/or laddered
municipal bond component(s) within the structure of a globally diversified portfolio in order to meet an
investor's long-term goals of managing taxes while controlling risk.
SEI's Managed Accounts Program
We also participate in the Managed Accounts Program sponsored by SIMC. SIMC will have complete
investment authority with respect to the Managed Accounts assets in order to carry out the strategy
selected. SIMC may adjust the allocation of the account quarterly to ensure that the mix reflects the
objectives of the chosen strategy. SIMC or its affiliates administer, distribute and in some cases advise
the Managed Accounts and SEI Funds. SIMC's investment authority is effective until changed or
revoked in writing.
For those accounts which apply a "manager of managers" structure, SIMC has the ultimate
responsibility for the investment performance of the investment vehicles due to its responsibility to
oversee the sub-advisors and recommend their hiring, termination and replacement. SIMC has the
authority to determine the securities to be bought or sold in the Managed Account.
SELECTION OF OTHER ADVISORS
We may recommend that you use the services of a third party money manager ("TPMM") to manage
all, or a portion of, your investment portfolio. Typically, we recommend the advisory services of John
Hancock, American Funds, or SEI (as described above in the Asset Management Services section
above). After gathering information about your financial situation and objectives, we may recommend
that you engage a specific TPMM or investment program. Factors that we take into consideration when
making our recommendation(s) include, but are not limited to, the following: the TPMM's performance,
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methods of analysis, fees, your financial needs, investment goals, risk tolerance, and investment
objectives. We will monitor the TPMM(s)' performance to ensure its management and investment style
remains aligned with your investment goals and objectives.
In some instances, we will provide access to the John Hancock 401(k) Program, a customized
investment management platform, which offers a suite of asset management programs called Lifecycle
or Lifestyle Funds, as well as individual mutual funds. This allocation/investment management program
utilizes open-end, no-load, and load waived, as well as, loaded mutual funds. With our assistance you
will complete a profile questionnaire which assists in determining which of the many possible portfolio
models is most appropriate based on your individual objectives, risk tolerance and overall financial
goals. They may also choose individual mutual funds if they desire. Based on this information, a
comprehensive investment strategy is developed and documented. John Hancock acting as the
investment manager for the Program, selects appropriate mutual funds and/or a separate account
manager consistent with the particular portfolio chosen. Investment allocation decisions, as well as,
specific portfolio mutual fund selections are reviewed on a continual basis.
In limited instances, we have the ability to utilize American Funds for smaller accounts and simple
IRAs. We will assist you in completing your profile questionnaire to determine portfolio model is most
appropriate based on your individual objectives, risk tolerance and overall financial goals. Based on
this information, a comprehensive investment strategy is developed and documented. American Funds
will act as the investment manager for accounts held with American Funds and American Funds
selects the appropriate mutual funds and/or a separate account manager consistent with the particular
portfolio chosen. Investment allocation decisions, as well as, specific portfolio mutual fund selections
are reviewed on a continual basis.
Custody of client assets is maintained by John Hancock, American Funds, and/or any other TPMM that
we may recommend, with accounts registered in your name. You will receive a customized monthly
and/or quarterly reports detailing, among other things, investment performance. We do not have
discretion of assets held at John Hancock or American Funds.
Types of Investments
We offer advice on equity securities, corporate debt securities (other than commercial paper),
municipal securities, mutual fund shares, United States government securities, money market funds,
real estate, real estate investment trusts ('REITs"), exchange traded funds ("ETFs"), and interests in
partnerships investing in real estate.
Additionally, we may advise you on various types of investments based on your stated goals and
objectives. We may also provide advice on any type of investment held in your portfolio at the inception
of our advisory relationship.
Since our investment strategies and advice are based on each client's specific financial situation, the
investment advice we provide to you may be different or conflicting with the advice we give to other
clients regarding the same security or investment.
Wrap Fee programs
We do not participate in any wrap fee program.
IRA Rollover Recommendations
Effective December 20, 2021 (or such later date as the US Department of Labor ("DOL") Field
Assistance Bulletin 2018-02 ceases to be in effect), for purposes of complying with the DOL's
Prohibited Transaction Exemption 2020-02 ("PTE 2020-02") where applicable, we are providing the
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following acknowledgment to you. When we provide investment advice to you regarding your
retirement plan account or individual retirement account, we are fiduciaries within the meaning of Title I
of the Employee Retirement Income Security Act and/or the Internal Revenue Code, as applicable,
which are laws governing retirement accounts. The way we make money creates some conflicts with
your interests, so we operate under a special rule that requires us to act in your best interest and not
put our interest ahead of yours. Under this special rule's provisions, we must:
•Meet a professional standard of care when making investment recommendations (give prudent
advice);
•Never put our financial interests ahead of yours when making recommendations (give loyal
advice);
•Avoid misleading statements about conflicts of interest, fees, and investments;
•Follow policies and procedures designed to ensure that we give advice that is in your best
interest;
•Charge no more than is reasonable for our services; and
•Give you basic information about conflicts of interest.
We benefit financially from the rollover of your assets from a retirement account to an account that we
manage or provide investment advice, because the assets increase our assets under management
and, in turn, our advisory fees. As a fiduciary, we only recommend a rollover when we believe it is in
your best interest.
Assets under Management
As of December 31, 2022 we provide continuous management services for $187,176,273 in client
assets on a discretionary basis, and $0 on a non-discretionary basis. Additionally, we provide non-
continuous management services for $11,508,495 in client assets as assets under our advisement.