History and Ownership
Trinity Financial Partners II, LLC (the “firm”) is a Pennsylvania domiciled, SEC registered investment advisor that
provides fee-based financial planning, investment management, and risk protection planning. The Investment
Advisor Representatives maintain insurance and securities licenses to enable the firm to provide comprehensive
design, implementation, and ongoing monitoring of a full spectrum of financial services. It can trace its origins back
to 1972 when its predecessor firm, REG Financial, Inc was founded by Robert E Gladden. Christopher Gleeson,
CLU, ChFC purchased ownership, operating as Christopher Gleeson, a sole proprietorship until March 2010 when
Robyn Jameson, CFP®, CLTC joined as an owner and the present firm, Trinity Financial Partners II, LLC was
established. Today the firm’s principal shareholder is Robyn E. Jameson, CFP®, CLTC.
Services Offered
Trinity Financial Partners II, LLC furnishes investment and financial advisory services to meet the individual needs
of its clients through one or more of the following: The Trinity Wealth Financial Planning System (a web-based tool
for aggregating client accounts and data, modeling, storing and easily accessing client financial information), the
DOS Conversation, the Discovery Agreement, the Trinity Client Roadmap, Investor Risk Assessment/ Definition,
and Goal Clarification Tools.
The firm holds itself to a Fiduciary Standard. This compels the firm and each of its associates to act in good faith
and according to the highest standards serving clients’ best interests. These clients have placed their trust and
confidence in Trinity and its associates to avail themselves of the superior knowledge, training, experience and
caring attitude possessed by the firm and its associates.
The firm provides investment services to clients via a discretionary account agreement (this is discussed further in
Item 16 below). Trinity Financial Partners II, LLC may direct clients to third-party investment advisers or
subadvisors. Before selecting other advisers for clients, Trinity Financial Partners II, LLC will verify that all
recommended advisers are properly licensed, notice filed, or exempt in the states where Trinity is recommending the
adviser to clients. When using a third-party money manager, clients will sign a contract with both Trinity and the
third-party manager. When using a subadvisor, clients will sign a contract with Trinity and the subadvisory
relationship will be memorialized in an agreement between Trinity and the subadvisor.
In addition to the firm’s registration as an investment advisor, the firm and its associated personnel may register or
meet certain exemptions to obtain registration in other states in which they conduct business.
Process
The below describes Trinity’s typical client engagement process. Some of all of this can be modified, substituted, or
deleted based on the individual client engagement:
The Initial Client Interview is conducted to include the DOS Conversation. This is similar to a personal SWAT
analysis of the client situation seeking to develop an understanding of the client’s Dangers, Opportunities, and
Strengths. Financial data is assembled, and client goals described at a high level. The firm’s “on boarding process”
is then presented. This includes an overview of the Trinity Client Roadmap (CER) which is a one-page (18-month)
graphic that serves to incorporate “bite size” meetings, each with a clearly defined agenda and purpose. The client is
also introduced to the web-based Trinity Wealth Financial Planning System. A planning fee is quoted to the client
to go through the planning and onboarding process, a copy of the Trinity Advisory Agreement is reviewed, and the
firm’s ADV Part 2A brochure and 2B brochure supplement is given to the client (or e-mailed as a follow-up to the
meeting). There is no charge for this initial meeting.
A follow-up email or letter is sent to the client generally within 48 hours of the first appointment, together with the
firm’s ADV Part 2, and a client-specific Trinity Advisory Agreement. When the client gives his/her approval, the
engagement begins.
The next meeting is an in-depth Fact Finding Meeting. Copies of documents such as wills, trusts, investment
statements, tax returns, insurance policies, company benefits, income and expenses are obtained.
Sometimes this
document exchange happens at the first meeting or in between meetings. Discussion tools include the Client’s
Family Story and a comprehensive Risk Profile. Other important topics often include retirement, risk protection,
college funding, estate planning, charitable giving and investment objectives.
The next meeting is the Working Session. A first draft of the Client Engagement Roadmap personalized to the
client is reviewed along with a restatement of goals and objectives of the client. Information on the client’s Trinity
Wealth website is reviewed for accuracy and reasonableness of assumptions. This information is loaded into the
system by Trinity professionals. The client’s balance sheet (assets and liabilities) is reviewed for accuracy and
completeness. We review current and future cash flow modeling (all income and expense sources by year) both pre-
and post-retirement. This is an interactive and collaborative process with the client where modeling changes are
made “on the fly”, while working together at the same table. The goal of the Working Session is to hone in on the
client’s Base Financial Plan. This provides the foundation at future meetings to model in depth “what-if’s”
surrounding life decision points such as retirement, estate planning, death, disability, education planning, charitable
planning and business succession planning, as appropriate.
The next Roadmap Meeting picks up the agenda laid out on the Trinity Client Roadmap. Planning topics are laid out
according to a priority sequence. Highest impact areas come first. Each planning area/topic is modeled in depth, and
then one or more implementation solutions are laid out by the advisor to meet the client’s goals. Specific vehicles
utilized in the Trinity Implementation Process include: diversified mutual fund and exchange traded fund (ETF)
allocation programs and separately managed accounts utilizing a third party manager of mangers platform and also
Trinity-managed accounts. Investment implementation can include individual equities/stocks (domestic and
foreign), bonds (corporate, municipal, and government issues), alternative investments (such as private equity, real
estate, commodities and hedge fund or funds), mutual funds, and exchange traded funds (ETF). Based on the
program utilized, clients may impose restrictions on investing in certain securities or types of securities/industries
including various ESG screens. Variable and fixed annuities, fixed and variable life insurance, interests in
partnerships investing in real estate and oil and gas interests may also be discussed as implementation options.
Additionally, life, disability and long-term care insurance will be reviewed. The client is free to accept or reject any
recommendation made by Trinity Financial Partners II, LLC. The firm does not provide legal or accounting
services. With the client’s consent, the firm may work with the client’s other advisors (accountant, attorney,
business consultant, etc.) to assist with coordination and implementation of the accepted strategies.
The Roadmap Review is an important part of the Trinity planning process. This is a quarterly, semi-annual or
annual meeting that is offered in which the Trinity Client Roadmap and client goals and objectives are reviewed,
along with the Trinity Wealth Planning System (a recasting of financial modeling based on changes in the
market/economy, changes in life situation or changes in the goals of the client). Also, investment performance and
asset allocation may be reviewed, along with insurance coverage. Typically, every 18-24 months, a Fire Drill
process identifies who does what in the event of the death or disability of one or both spouses. After each client
meeting, a letter goes out to the client summarizing what was discussed, as well as action items for the client and for
the firm.
Wrap Fee Programs
A wrap fee program is an investment program wherein the investor pays one stated fee that includes management
fees, transaction costs, and certain other administrative fees. Trinity Financial Partners II, LLC does not participate
in any wrap fee programs as a sponsor or portfolio manager, but Trinity may recommend third-party money
managers that manage wrap fee programs.
Assets Under Management
As of January 1, 2023, the firm oversees $382,302,493 in Regulatory Assets Under Management (AUM).