Advisory Firm
Red Iron Group Management, LLC, a registered investment adviser, is a Delaware limited
liability company formed on September 23, 2020, and together with its subsidiaries and
affiliates (“Red Iron”) is an investment manager based in Menlo Park, CA.
The principal owners of Red Iron are Benjamin Bisconti and Jason Klein (the “Principals”).
Investment Strategies and Types of Investments
Red Iron’s investment strategy primarily focuses on making control investments in lower-
middle-market companies with the intent of driving long-term value creation programs to
maximize after-tax returns for investors. Through a disciplined sourcing and underwriting
methodology, Red Iron intends to acquire businesses with annual revenues between $10
million and $250 million—but will consider larger and smaller businesses, as
appropriate—in attractive industry sectors and will seek to create value through several
vectors, including: 1) improving competitive differentiation and operating efficiencies
through the digital transformation and “technification” of these businesses, 2) increasing
organic growth and implementing margin optimization strategies, 3) creating and
executing inorganic growth and consolidation strategies, and 4) increasing the
predictability and stickiness of revenue.
Advisory Services
Red Iron clients consist of Red Iron Group, L.P. and Red Iron Group Strategic Fund, L.P.
(each, a “Fund”, and collectively, the “Funds”). Red Iron provides discretionary investment
advisory services and serves as investment manager to the Funds (each limited partner in
the Funds is referred to as an “Investor”). An affiliate of Red Iron will act as general
partner of each Fund (each a “General Partner”). Red Iron Group GP, LLC, a Delaware
limited liability company, serves as general partner to the Funds.
Red Iron has established Red Iron Group Members Fund, LLC (the “Members Fund”)
through which certain employees, members, officers, and independent contractors of Red
Iron and/or their family members, officers and employees of Red Iron’s affiliates and/or
their family members or certain other persons have invested alongside the Funds in one
or more investment opportunities.
It should
be noted that Red Iron may in the future provide trading advisory or investment
management services to separately managed accounts, investment funds, or other
investment vehicles for investors interested in investment programs that differ from the
ones used by the Fund or for investors that do not wish to invest in the pooled investment
vehicles referenced above. The investment terms for each such other account would be
negotiated by Red Iron and the relevant parties and may differ from the terms of an
investment in the Fund, including with respect to fees. As used herein, the term “client”
or “clients” refers collectively to the Fund referenced above and any future funds or
accounts.
Red Iron provides discretionary investment management advice and advisory services to
the Funds (and not individually to Investors) pursuant to the terms of a private placement
memorandum or other offering document (each, a “Memorandum”), limited partnership
agreements or other operating agreements or governing documents (each, a “Partnership
Agreement” and together with any relevant Memorandum, the “Governing Documents”)
and are further described below under “Methods of Analysis, Investment Strategies and
Risk of Loss”. Red Iron intends to tailor its investment advice to each client in accordance
with the investment objectives and strategy as set forth in such Governing Documents.
Investors of the Funds and any other clients are urged to carefully review those documents
prior to making an investment or otherwise engaging Red Iron’s advisory services. There
is no assurance that any client’s investment objectives will be achieved. Generally, Red
Iron does not expect to tailor its advisory services to the individual needs of investors in
the Funds.
In accordance with common industry practice, Red Iron or its affiliates may enter into “side
letters” or similar agreements with certain investors of the Funds pursuant to which such
investors will be granted certain rights, benefits, or privileges that are not made available
to investors generally.
Red Iron does not participate in any wrap fee programs.
Assets Under Management
As of December 31, 2023, Red Iron managed approximately $411,450,000 in client assets,
all on a discretionary basis.