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Adviser Profile

As of Date 03/26/2024
Adviser Type - Large advisory firm
Number of Employees 3 50.00%
of those in investment advisory functions 1
Registration SEC, Approved, 2/5/2015
Other registrations (1)
AUM* 452,431,380 8.85%
of that, discretionary 431,423,731 9.59%
Private Fund GAV* 0 -100.00%
Avg Account Size 1,816,993 1.85%
% High Net Worth 100.00%
SMA’s Yes
Private Funds 0
Contact Info 214 xxxxxxx
Websites

Client Types

- High net worth individuals

Advisory Activities

- Financial planning services
- Portfolio management for individuals and/or small businesses
- Selection of other advisers

Compensation Arrangments

- A percentage of assets under your management
- Hourly charges
- Fixed fees (other than subscription fees)

Recent News

Reported AUM

Discretionary
Non-discretionary
597M 512M 426M 341M 256M 171M 85M
2015 2016 2017 2018 2019 2020 2021 2022 2023

Private Funds



Employees

Brochure Summary

Overview

Promus Advisors is a Texas based investment management and advisory firm providing comprehensive investment management services. Promus Advisors will offer discretionary and non-discretionary investment advisory services to individuals, businesses, trusts, estates, retirement plans, endowments and foundations, and financial planning, investment consulting with respect to asset allocation, portfolio diversification, portfolio risk, and other general economic and financial topics. As part of our standard services, we typically monitor client accounts daily. Investment advisory services are guided by the objectives or restrictions outlined in each client’s investment management agreement (IMA) and or investment policy statement (IPS). Clients have the ability to restrict investment in certain securities or types of securities in their account, as well as to provide guidance and direction with respect to the securities maintained, purchased and sold in their account. Promus Advisors may recommend pooled investment vehicles, such as hedge funds, private equity funds, limited partnerships, or one or more third-party investment managers. Third-party investment managers recommended to clients will have full investment discretion and trading authority over that portion of a client’s account and shall have sole responsibility for the implementation of the third-party strategy’s investment objectives. With respect to the assets held in portfolios managed by third-party investment managers, Promus Advisors will not place orders for transactions in that portion of the client’s account or otherwise exercise trading authority over the third-party account. However, Promus Advisors periodically monitors the third-party investment managers and reserves the authority to hire or terminate such managers. Promus Advisors provides an array of general personal financial planning services in addition to investment management. Such services include, but are not limited to, retirement planning, financial planning, personal tax and cash flow planning, estate planning, insurance planning, marriage and divorce planning, college planning, compensation and benefits planning, and the preparation of financial analyses and personal financial statements reflecting net worth, cash flow, and income tax projections. Financial planning services may be provided as a stand-alone service or as part of the Firm’s investment advisory services. Joshua J. Prince, President, and Robert D. Sewell, CEO, will continue with the vision under which Promus Advisors was founded in 2011 to provide investment management services to its clients. To engage, encourage and empower families to define, plan and create their family legacy, through planning, preparation and proper wealth management. Promus Advisors works with its clients to accomplish their goals through integrity, independence and objectivity. As of December 31, 2023, the firm has assets under management of $452,423,731 for 249 accounts. Promus Advisors carefully selects third party managers for active Portfolio allocation. For example, if Promus Advisors desires domestic large cap equity exposure, then Promus Advisors selects a manager who has excelled in this area. In other cases, when a client’s Portfolio may be better suited for less active management, Promus Advisors will typically utilize an index exchange traded fund (“ETF”) which is a security that tracks an index, a commodity or a basket of assets as opposed to active stock selection. This active, consultative approach allows the firm to research, recommend, select, monitor (and terminate if necessary) managers and strategies based on their fundamental merits and on-going results. Promus Advisors seeks lifetime clients not simply transactions. The
firm believes that with fewer clients, there is quality time available to spend with each client, cultivating deeper client relationships. Promus Advisors recognizes investors yearning for a “trusted advisor” free of any conflict, from any source, at all times. Investors seek conflict free choices and demand their advisors have an ability to suggest any and all suitable solutions, with confidence, and to know the advice received is absolutely free of motivation for personal gain or compensation. The firm believes that an advisor, no matter what the planning objective is at hand, should provide servant advice, free of compensation conflict, regardless of the economic environment. Promus Advisors hopes to model this emphatic and unwavering public request with unmatched:
• Independence – Promus Advisors strives to remain independent of conflict while serving its clients. From time-to-time however, Promus Advisors may receive commissions from any product or service it recommends to a client. In the unlikely event that an unavoidable conflict of interest was to ever occur, Promus Advisors will fully disclose and fairly manage, in our client’s favor, any such unavoidable conflict of interest that may arise during the engagement of the firm. An example of an unavoidable potential conflict of interest could be that the firm receives free regulatory compliance assistance from select custodians.
• Objectivity – The advice and services provided by Promus Advisors to its clients will be based on objectivity and impartiality. The best interests of the client will always be the sole criterion for any advice or services provided to the client.
• Integrity – Promus Advisors recognizes that integrity and honesty are essential characteristics for a long-term relationship with a client. Therefore, Promus Advisors is committed to ensuring client trust and confidence by the firm’s commitment to ethical and honest business practices. Clients engage Promus Advisors to provide professional management of the challenges and complexities of growing and protecting a family’s assets for generations:
• Develop an investment plan, prioritize goals, review and analyze financial statements.
• Integrate and prioritize strategies outlined above & develop an action plan to implement.
• On-going review and assessment of assumptions incorporating given changes in economic, political and regulatory environment.
• Understand the client’s total financial situation, including both short‐ and long‐ term goals, to achieve results for today and in the future. Returns on investments, income needs, risk tolerance, and investment objectives are regularly assessed.
• Create and manage a diversified investment Portfolio from a variety of investment choices, unbiased by the source or structure of the investment product or choice.
• Collaborate and coordinate with other professionals on decisions that affect the overall wealth management plan, including estate planning attorneys, insurance agents, and tax advisors.
• Provide periodic monitoring and review of progress towards the achievement of the client’s goals and objectives.
• The firm will offer its services on a discretionary basis, whereby it has authority granted by the client as to the securities to be purchased or sold and the amount of securities to be purchased or sold within a client's account.
• The firm will manage client assets on a discretionary basis approved by the client. Note: Clients may impose restrictions on the type of securities invested in the client's account. However, since the firm utilizes mutual funds and other managed portfolios, the client may not restrict the individual securities invested.