CCA was founded in 2011 and is currently owned by Core Capital Holdings, LLC, a holding company
that is ultimately owned by M & O Capital, LLC. In January 2024, M & O Capital, LLC along with all
affiliated entities, including CCA, was purchased by Simplicity Financial Marketing Holdings, Inc.
CCA provides the following types of advisory services.
Investment and Portfolio Management
CCA provides discretionary investment and portfolio management services to its clients. Portfolio
investment decisions are made according to the investment objectives and risk tolerances of each
client, and also the client’s stated investment restrictions (if any) and special circumstances. As a
relationship-oriented firm, CCA emphasizes individualized attention to a client’s assets and
investment needs.
Asset fee-based services are administered via the RBC Correspondent Services (“RBC”) advisory
platform and via the advisory platforms at Charles Schwab (“Schwab”). Clients may elect to use either
RBC, or Schwab. Generally, clients will sign an Investment Management Agreement (“IMA”) giving
CCA discretionary investment authority over their account. Discretion refers solely to CCA’s authority
to make purchase and sale decisions for a client’s account. The use of investments such as mutual
funds or Exchange Traded Funds (“ETFs”) may create a layering of management fees for those client
relationships in which they are used. The normal fees associated with a mutual fund or an ETF (such
as investment advisory, administration, distribution, transfer agent, custodial, legal, audit and other
customary business-related fees and expenses) will apply as well as the agreed-upon investment
management fee from CCA. In these situations, CCA will usually select one or more mutual funds or
ETFs for the client and will discuss the investment with the client before it is made.
CCA has entered relationships with third-party investment advisors (“Sub-Advisors”) who provide
services to CCA clients. CCA may, from time to time and based upon information received from the
client, utilize the services of such a Sub-Advisor to manage some or all of a client’s assets on a
discretionary basis and in accordance with the client’s stated investment objectives. In these
situations, CCA offers consulting and advisory services in overseeing such Sub-Advisors. CCA makes
recommendations regarding the use of a Sub-Advisor and its investment style based on, but not limited
to, the client’s financial needs, long-term goals, and investment objectives.
Sub-Advisors selected by CCA offer multiple strategies. Once a Sub-Advisor is selected, CCA annually
monitors the chosen Sub-Advisors to ensure that it adheres to the philosophy and investment style for
which it was selected and to ensure that its performance, portfolio strategies, and management remain
aligned with the client’s overall investment goals and objectives. CCA will retain discretionary
authority to hire and fire Sub-Advisors and reallocate the client’s assets to other Sub-Advisors, where
such action is deemed to be in the best interest of the client. CCA’s annual review includes, but is not
limited to, assessment of the Sub-Advisor’s disclosure brochure, performance information, materials,
personnel turnover, and regulatory events.
CCA has a fee sharing agreement in place with the Sub-Advisors. The allocation of the gross advisory
fees between CCA and the Sub-Advisors is dictated by the services provided to the individual client.
Clients are not charged additional fees to cover this fee sharing agreement with Sub-Advisors. The
fees shared will not exceed CCA’s stated maximum advisory fee. By signing a Sub-Advisor addendum,
the client is authorizing CCA to withdraw advisory fees.
CCA clients choose to enter into relationships with these Sub-Advisors through CCA and the fees for
such Sub-Advisors are included with the fees paid to us. Separate Forms ADV 2-A and 2-B, as
appropriate, for the Sub-Advisors will be provided to clients by CCA on any such accounts. Each client
may also be responsible for paying any transaction costs associated with purchasing and selling
securities.
CCA will be providing an additional service for accounts not directly held in our custody, but where
CCA does have discretion, using a third-party platform to implement tax-efficient asset location and
opportunistic rebalancing strategies on behalf of the client. These accounts will primarily be held-away
employer sponsored plans, and other assets CCA does not custody. CCA IARs will review at least
quarterly the available investment options in these accounts and rebalance the account considering
investment goals and
risk tolerance, and any change in allocations will consider current economic and
market trends.
There will be no minimum on assets under management with this service. An advisory fee will be
assessed and billed quarterly in advance based on the client-signed addendum to the IMA.
Specifically, this fee is determined by multiplying the previous quarter-end account value by one
quarter of the advisor’s fee. For example, an account valued at $100,000 with an advisor fee of 1%
(.25% per quarter), would be charged a fee of $250.
As it is impossible to directly debit the fees from retirement accounts like a 401(k), the fees will be
assigned to the client’s chosen taxable account held at our current custodians, Schwab and RBC. If
the client does not have a taxable account, one will need to be opened with our custodian and the fees
will be billed directly to that account. Accounts initiated during a calendar quarter will be charged
prorated fees based on the amount of time the accounts are managed during that quarter. Accounts
terminated during a calendar quarter will be refunded a prorated portion of the fees paid based on the
amount of time remaining in the quarter.
Financial Planning Services
Clients seeking financial planning services may enter into an agreement for planning services, payable
either as a flat fee or at an hourly rate. Financial planning is a comprehensive evaluation of a client's
current and future financial state by using currently known factors to assess future cash flows, asset
values and withdrawal plans. Through the financial planning process, all questions, information, and
analysis are considered as they impact and are impacted by the entire financial and life situation of
the client. Clients purchasing this service receive a written report which provides the client with a
detailed financial plan designed to assist the client achieve his or her financial goals and objectives.
The topics that the financial plan addresses are negotiated or discussed between you and your
investment adviser representative, but the financial plan can address any or all the following areas:
• PERSONAL: We review family records, budgeting, personal liability, estate information and
financial goals.
• TAX & CASH FLOW: We analyze the client's income tax and spending and planning for past,
current, and future years; then illustrate the impact of various investments on the client's
current income tax and future tax liability.
• INVESTMENTS: We analyze investment alternatives and their effect on the client's portfolio.
• INSURANCE: We review existing policies to ensure proper coverage for life, health, disability,
long-term care, liability, home, and automobile.
• RETIREMENT: We analyze current strategies and investment plans to help the client achieve
his or her retirement goals.
• DEATH & DISABILITY: We review the client's cash needs at death, income needs of surviving
dependents, estate planning and disability income.
• ESTATE: We assist the client in assessing and developing long-term strategies, including as
appropriate, living trusts, wills, review estate tax, powers of attorney, asset protection plans,
nursing homes, Medicaid, and elder law.
We gather required information through in-depth personal interviews. Information gathered includes
the client's current financial status, tax status, future goals, investment objectives, liquidity needs and
attitudes towards risk. We carefully review documents supplied by the client, including a
questionnaire completed by the client, and prepare a written report. Should the client choose to
implement the recommendations contained in the plan, we suggest the client work closely with his/her
attorney, accountant, insurance agent, and/or stockbroker. Implementation of financial plan
recommendations is entirely at the client's discretion.
We also provide general non-securities advice on topics that may include tax and budgetary planning,
estate planning and business planning. Typically, the financial plan is presented to the client within
six months of the contract date, provided that all information needed to prepare the financial plan has
been promptly provided.
CoreCap Advisors participates in a wrap-fee program that it sponsors. How we manage your
investments and portfolios in the wrap-free program is not different than accounts not in a wrap-fee
program. We use many of the same methodologies in selecting investments.
As of December 31, 2023, CoreCap Advisors had approximately $2,467,486,750 in discretionary assets
under management and $0 in non-discretionary assets under management.